Barbie: More than a body?

Barbie new look

It seems Barbie has always made the headlines with her controversial body. She is a tall blonde with a body chiseled to perfection. As a child I found Barbie to be unparalleled in her beauty. It is little wonder that according to me being beautiful meant to have “fair” skin and beautiful kink free blonde hair. My best friend’s idea of beauty in contrast was simply being “skinny”.

Although Barbie alone can not solely  be blamed for our misplaced adulation, she along with her look-likes and the lack of diversity in the beauty industry had a fair share to play.

Over the years Barbie changed her dresses, professions and even skin tones but it is not until recently that she went through a complete eye opening transformation.

At the tender age of 56 Barbie has finally reincarnated into a more “realistic” body. Or 3 new bodies to be precise: curvy, tall & petite. They are still all gorgeous and very trendy. Finally a look little girls can see themselves reflected!

In a world where plus size women are finally taking center stage as supermodels (consider Robyn Lawley, Tara Lynn, Candice Huffine) this was a much appreciated and needed change. So then why the big hue and cry about Mattel updating the look of their cash cow product: Barbie?

The critics are playing down Mattel’s effort to make Barbie more realistic as a “ploy” to increase sales. So what’s the problem with that? Even if Mattel is diversifying to save a dying brand, albeit late in the game the intent is not unkind, the time is ripe and the new look is outstanding. So thumbs up to the new Fashionista Barbie’s.

Now what about Ken? Will he be sporting a 6 pack beer belly and a receding hairline soon? Or maybe just a slightly more rounded personality?